August 14, 2020
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Thriving, Not Just Surviving:
How Spritz is Expanding, Growing and Innovating
You won’t believe what we’ve been up to during the pandemic...starting a new company!
Shelter-in-place and pandemic blues aside, we’ve been busy expanding Spritz and have launched Smart Pet Parent, a new educational platform to provide information for dog and cat pet parents. The spin-off is a result of our longtime and expanding client work with a number of pet care facilities in San Francisco and across North America.
Given that Spritz was launched during the recession of 2009, we clearly don’t shy away from natural opportunities, no matter when they present themselves. Visit us on the website and on Facebook and Instagram.
Bow Wow,
Beth Schnitzer and Raghu Shivaram
Co-founders
Spritz and Smart Pet Parent
SMART PET PARENT IS LAUNCHED
TO HELP DOG AND CAT OWNERS
SAN FRANCISCO—Aug. 14, 2020 / Smart Pet Parent, LLC has launched as the premier educational platform to provide information for dog and cat pet parents with a specific focus on boarding, day care, training and grooming.
Presented in a colorful magazine style, the new digital site curates tips and guidance direct from pet care experts, including owners and managers of leading pet care facilities across North America. Engaging content appears as articles, videos, webinars, podcasts, and newsletters.
According to the ASPCA and other benevolent animal nonprofit organizations, there have been increases in adoption and fostering, with many people becoming first-time pet owners during the coronavirus pandemic. Existing pet owners have been spending more time at home and require solutions for professional pet care as they return to activities outside the home. Smart Pet Parent was created to fill a gap at the intersection of informational and engaging.
In response to the overwhelmingly positive community response to Smart Pet Parent, Co-founder Raghu Shivaram said, “If you’re a pet parent, pet care facility owner, reputable pet product brand or a member of the pet-loving community, we hope you’ll follow us on social media and subscribe to the free newsletter.”
Co-founder Beth Schnitzer added, “We all know that Smart Pet Parents are passionate about their furry friends, so we’re delighted to support such an important community by sharing essential know-how through appealing content.”
About Smart Pet Parent: More than a decade after founding Spritz, a full service marketing, design and software development agency, the company co-founders added Smart Pet Parent to their specialized portfolio in response to a growing list of pet care facility clients.
Contact: Beth Schnitzer | beth@smartpetparent.com | 917-287-7064
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